Last updated on June 10, 2024

When you’re setting up an online store, every penny counts. Understanding transaction fees can be the difference between profit and loss.

If you’re using Wix or considering it for your e-commerce needs, you’re probably wondering, “How much does Wix charge per transaction?” You’re in the right place!

In this blog post, we’ll break down everything you need to know about Wix’s transaction fees, so you can make informed decisions and keep more of your hard-earned money.

We’ll explore Wix’s e-commerce plans, dive into the specifics of their fee structure, compare Wix with other platforms, and even give you some tips on how to minimize these costs.

Let’s get started and make sure you’re getting the best value from your online store!

Wix E-Commerce Plans

Wix offers several e-commerce plans designed to cater to different business needs.

Plan Name	Monthly Cost	eCommerce Features	Marketing Features	Payment Features
Core Plan	$29	Up to 50,000 products, accept pre-orders, dropshipping .	Automated marketing tools, site chat, 10 Lead capture forms.	Accept payments, sell on social channels
Business Plan	$36	Up to 50,000 products, accept pre-orders, advanced shipping, dropshipping, product reviews, multiple currencies.	Automated marketing tools, site chat, 25 Lead capture forms.	Accept payments, sell on social channels, Automated sales tax (100 transactions per month)
Business Elite Plan	$159	Up to 50,000 products, accept pre-orders, advanced shipping, dropshipping, product reviews, multiple currencies.	Automated marketing tools, site chat, 75 Lead capture forms.	Accept payments, sell on social channels, Automated sales tax(500 transactions per month)

Transaction Fees Explained

Transaction fees are the costs associated with processing online payments. They are usually charged by the payment provider that handles the payment between the customer and the merchant.

Understanding transaction fees is essential for budgeting and planning your online business.

Different types of transaction fees may apply to your online sales, depending on the payment provider you use.

Processing fees are the fees that the payment provider charges for each transaction.

Payment gateway fees are the fees that the payment gateway charges for connecting your website to the payment provider.

Currency conversion fees are the fees that apply when you accept payments in a different currency than your own.

Other fees that may apply are any additional fees that may apply to your transactions, such as chargeback fees, refund fees, subscription fees, or account maintenance fees.

Wix Transaction Fee Structure

With Wix Payments, you only pay the processing fees that Wix charges for each transaction.

These fees vary depending on your location and the payment method used by your customers.

Here are some examples of the processing fees for Wix Payments in different regions.

Region	Payment Method	Processing Fees
United States	Credit/Debit Cards	2.9% + $0.30
	Apple Pay and Google Pay	2.9% + $0.30
	Wix POS	2.6%
	Manual Card Entry	3.5% + $0.30
	Afterpay and Affirm	6% + $0.30
European Union	Credit/Debit Cards	1.9% + €0.30
	Pay Now Online Bank Transfer	2.5% + €0.30
	iDEAL	2.5% + €0.30
United Kingdom	Credit/Debit Cards	2.1% + £0.20
	Apple Pay and Google Pay	2.1% + £0.20
Canada	Credit/Debit Cards	2.9% + CAD 0.30

Please note that the processing fees are subject to change and it’s always a good idea to check with the payment service provider for the most current rates.

If you use a third-party payment provider, such as PayPal or Stripe, you will have to pay their transaction fees on top of Wix’s processing fees.

Wix’s transaction fees are relatively straightforward:

• Flat-rate Fees: A percentage of the transaction amount plus a fixed fee.
• Variable by Region: Fees vary based on where your business is located.
• Service-specific Fees: Different fees apply to different payment methods, such as manual card entry or buy-now-pay-later options like Afterpay.

Additional Costs and Considerations

Besides transaction fees, there are other costs associated with e-commerce on Wix that you should be aware of.

Some of these costs are optional, while others are essential for running a successful online store.

• Subscription Fees: Monthly fees for your chosen e-commerce plan.
• Premium Features: Additional apps and services may incur extra charges.
• Refund and Chargeback Fees: A chargeback fee will be charged to your Wix Payments account if you receive a chargeback. The fee varies based on your business location and the appropriate currency. For example, 15 USD for US.
• Domain registration: Wix offers a free domain name for one year with any of its e-commerce plans, but after that, you will have to renew it at an annual cost of $14.95.

Comparing Wix to Other E-Commerce Platforms

Wix is not the only e-commerce platform available in the market. There are other popular platforms that offer similar or different features and pricing options.

Two of the biggest competitors in the e-commerce market are Shopify and WooCommerce.

When evaluating Wix against other platforms like Shopify, Squarespace, and WooCommerce,

• Shopify: Charges 2.9% + $0.30 per transaction but adds extra fees (0.5% to 2%) unless using Shopify Payments.
• Squarespace: Charges a 3% transaction fee on its Business plan, plus processing fees.
• WooCommerce: As a free plugin for WordPress, WooCommerce doesn’t charge its own transaction fees, but you’ll pay processing fees through your chosen payment gateway (e.g., PayPal, Stripe). These fees typically range from 2.9% + $0.30 per transaction, similar to Wix.

Wix’s competitive pricing and integrated payment solutions make it a strong contender, especially for small to medium-sized businesses

Tips for Reducing Transaction Costs

Transaction fees can eat into your profit margin and affect your bottom line. Therefore, it is important to find ways to minimize them as much as possible.

Here are some strategies and tips for reducing transaction costs on Wix:

• Choose the right payment provider: Wix Payments may not be available in your country or region, or it may not support the payment methods that your customers prefer. In that case, you should compare the transaction fees of different payment providers and choose the one that offers the best value for your business.
• Optimize your payment processing: This means making sure that your website is fast, secure, and user-friendly, so that your customers can complete their purchases smoothly and quickly. You should also avoid unnecessary refunds, chargebacks, and disputes, as they can incur additional fees and damage your reputation.
• Select the most suitable e-commerce plan: You should consider factors such as the number of products you sell, the amount of storage space you need, the features you want to use, and the level of customer support you require. You should also take advantage of any discounts or promotions that Wix offers from time to time.

How Much Does Wix Charge Per Transaction – Final Thoughts

Choosing the right e-commerce platform is crucial, and Wix stands out with its competitive transaction fees and comprehensive features.

With fees like 2.9% + $0.30 per transaction in the US and diverse payment options including Apple Pay and Google Pay, Wix ensures a seamless and flexible checkout experience for your customers.

Wix’s e-commerce plans are designed to grow with your business, offering everything from basic to advanced features without hidden costs.

Its integrated management tools make it easy to handle everything from a single dashboard, enhancing both your operations and the customer experience.

Compared to other platforms like Shopify and Squarespace, Wix offers transparent pricing without additional transaction fees and includes all necessary features within its plans.

With Wix, you benefit from competitive fees, flexible payment options, and robust tools to manage your online store efficiently. Start building your e-commerce success with Wix today!

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